How to Upload a Podcast to Spotify and Other Platforms?

How to Upload a Podcast to Spotify and Other Platforms?

You’ve recorded your first podcast—congratulations! That’s a huge step. Now, it’s time to share it with the world. When I uploaded my first podcast episode, I felt a bit overwhelmed, but trust me, it’s much easier than it seems. All you need is the right process. Let’s break it down step by step!

Step-by-Step Guide to Uploading Your Podcast

  • Pick a Podcast Hosting Service
    Before your podcast can appear on Spotify, Apple Podcasts, or Google Podcasts, you’ll need a podcast host. Platforms like Buzzsprout, Podbean, and Anchor store your podcast episodes and create an RSS feed—a link that tells platforms like Spotify and Apple where to find your podcast.

When I first started, I chose Anchor because it’s free and incredibly easy to use. Plus, it automatically distributes your episodes to multiple platforms. If you’re just starting out, it’s an excellent choice!

Short Answer: A podcast host is necessary because platforms don’t store audio files themselves.

  • Set Up Your Podcast Profile
    Now that you have a hosting service, it’s time to set up your podcast’s profile. You’ll need to fill in your podcast’s name, description, category, and cover art. Your cover art is your podcast’s first impression—so make it count!

In the beginning, I didn’t pay much attention to my cover art, but after upgrading to something more eye-catching, I noticed more listeners clicking on my show. A professional, attractive profile can make all the difference!

Short Answer: A strong profile helps your podcast look professional and be easy to find.

Upload Your First Episode

Uploading your first episode is simple. Use your hosting platform’s upload feature, and be sure to check the audio quality beforehand. Clear, well-edited audio is crucial—bad sound quality can drive listeners away fast.

I remember recording my first episode near an open window, and there was a lot of background noise. It was a lesson learned: always test your audio before uploading! A quiet recording space and proper editing will make a huge difference in how your podcast sounds.

Short Answer: Uploading an episode is as easy as clicking “Add New Episode.”

Submit Your Podcast to Spotify, Apple, and Google Podcasts

Most podcast hosts will automatically send your podcast to Spotify, Apple Podcasts, and other major platforms. However, if your host doesn’t, you can submit it manually. Here’s how:

Pro Tip: Apple Podcasts typically takes longer to approve podcasts, sometimes up to a few days. Don’t worry if your podcast doesn’t show up immediately—it’ll be there soon!

Short Answer: Once your podcast is approved, new episodes will automatically upload to the platforms.

Make Your Podcast Easy to Find (SEO)

To get more listeners, you need to make sure your podcast is discoverable. This is where SEO (Search Engine Optimization) comes in. Use specific keywords in your podcast title, episode names, and descriptions so people can easily find you.

For example, instead of naming your episode “Episode 1: Welcome,” try something like “How to Start a Podcast: Beginner’s Guide (Ep.1).” I made a huge mistake early on by using vague titles. Once I started using clear, keyword-rich titles, my listener count grew significantly!

Short Answer: Using SEO-friendly titles and descriptions helps your podcast show up in search results.

How Platforms Are Different

Each podcast platform works differently, and they all have unique strengths. Here’s a quick breakdown:

  • Spotify: A popular streaming service with a huge global audience. Great for music and podcasts.
  • Apple Podcasts: A well-known platform that gives your podcast credibility. It’s widely used by podcast listeners.
  • Google Podcasts: This platform is fantastic for search visibility and SEO. Your episodes can be found easily via Google search.

Short Answer: Uploading your podcast to multiple platforms increases your chances of being discovered.

Final Thoughts

Uploading your podcast may seem intimidating at first, but once you understand the process, it becomes second nature. The best part is, once your podcast is set up on your hosting platform, it will automatically publish your new episodes across various platforms. Focus on creating great content, optimizing your SEO, and keeping your audience engaged.

With the right setup, you can reach listeners worldwide in just a few clicks! So don’t let the process overwhelm you—get your podcast out there and start growing your audience.

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Michael Komorous

Founder & Host, Voice for Valor

We explore the four pillars of effective leadership: Communication, Accountability, Resilience, and Empathy.

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